Will G. Farrell Awards Ceremony

70th Annual Will G. Farrell Award &

Leadership Recognition Event

11:30 am - 1:30 pm
By Zoom

Congratulations to our 70th Annual Award Recipient

Dr. Daralee Barbera

Dr. Daralee Barbera
Will G. Farrell Recipient

With a distinguished 34-year career in the financial services industry, Dr. Daralee Barbera, EdD, CFP, CLF, CPMBC is the 2023 recipient of the Will G. Farrell Award. 


She started her career at Waddell and Reed as a financial advisor followed by 30 years in leadership, primarily as a Managing Principal with offices throughout Southern and Central California. Her numerous awards include Platinum Member of Chairman’s Cabinet (seven times), Leadership Council (four times), Leadership Council Chair, Waddell & Reed’s prestigious and exclusive 7 C’s Award, and the unique Crystal Plate Award. Her division received 35 Gold, Silver, and Bronze level Awards based on sales production. She qualified for Circle of Champions 28 times, Crest 16 times, and received the GAMA Diamond International Management Award for Financial Planning. She was “Woman of the Year” for WIFS (Women in Insurance and Financial Services) and was named as one of the “20 Women in Insurance You Need to Know” in 2013 by Life Health Pro.

Read more about Daralee here:  LINK


Show Daralee your support and send her message to be placed in her Congratulations Booklet

Our Special Guest Speaker: Rhonda Sher

"Marketing In The Modern Age-What Used To Work Doesn't Anymore So Learn How To Adapt"
Rhonda Sher was a top performer selling term life insurance with living benefits for Transamerica & Colonial Life where she built a team offering supplemental benefits. She is intimately familiar with compliance issues for financial professionals in the social media space, & her clients have experienced great success using The Sher Method to stop hiding out & start standing out & generating appointments on LinkedIn. For the last 15 years she has been known as a LinkedIn Diva. She is recognized as one of the country's foremost experts on teaching entrepreneurs & business owners how to monetize LinkedIn. She is the author of four books & is a business networking expert. Her gift is positioning professionals as the only logical choice for the product or service they offer on LinkedIn, & her proprietary system, The Sher Method, generates relationships that convert to revenue. She puts you in control of your business & empowers you to access your full potential, authority, and income.

Our WFA 2023 Sponsors:  THANK YOU!

Gilbert Z. Mares & Associates, LLC